Read your property market like the stock market.
ListingsIntel monitors the property and seller signals that can create new business opportunities in your market.
We surface the intelligence. You decide how and when to make contact.
Individually, pieces of information. Together, signals.
ListingsIntel helps you read those signals, understand what they might mean, and decide where your next opportunity may be developing.
Read your local property market like the stock market.
Every one of those events is public. Every one of them is also easy to miss, and easy to see too late to be useful.
Watched together, in one place, they stop being scattered facts about other people's listings and start telling you where motivation is changing in your patch.
Thousands of owners in your market. Who do you contact today?
Your CRM
Contains names.
Property data
Tells you about the property.
Portals
Tell you what's currently advertised.
But that leaves five questions
ListingsIntel helps close that gap.
Sometimes it's sitting in your buyer database right now.
A property has just been withdrawn after a long, expensive sales campaign. The owner has already demonstrated that they wanted to sell. You may already have a qualified buyer looking for exactly that type of property.
ListingsIntel identifies the signal. You recognise the match. You approach the owner appropriately.
Instead of starting another full marketing campaign, you may be able to create a fast off-market transaction between an already motivated seller and a buyer you already know.
No guarantee, and no assumption that every withdrawn owner still wants to sell. But when the circumstances align, the opportunity can be immediate.
One alert. One existing relationship. A potentially very large opportunity.
30 villa units withdrawn from sale
A developer you already know has pulled an entire release after a lengthy and expensive campaign.
You're driving between appointments when the alert appears. You know the developer. You have an established relationship. The information is fresh, so you can act now rather than finding out days or weeks later.
Better still, your buyer database may already contain qualified buyers for exactly those properties. The opportunity is no longer to chase a future listing — it may be to reconnect a motivated seller with buyers you already know.
$450,000–$600,000
Potential gross commission income if all 30 units became sales at $15,000 to $20,000 GCI each — up to 30 additional sales opportunities from a single alert.
That's an illustration, not a promise of results. The point is the commercial value of receiving the right information at the right moment. ListingsIntel gives you the signal while it is still fresh; your relationships, buyer database and sales skills determine what you do with it.
Not every opportunity is an immediate transaction. It doesn't need to be.
Sometimes the opportunity is the sale. Sometimes it is simply being the agent who starts the right conversation at the right time.
A withdrawn property
May become an appraisal.
A stale campaign
May create a conversation.
An estate related event
May begin a relationship that develops over months.
A price reduction
May tell you an owner's circumstances or expectations are changing.
A relisted property
May reveal an owner who still hasn't achieved their objective.
That conversation can become a new client, an appraisal, a future listing, a buyer opportunity or a referral.
Every new listing and sale in your farm area is a prospecting trigger.
Other agents' stock is not just competition. It creates local market activity you can use.
The other agent has already spent money creating attention around that property — photography, portals, signboards, open homes, buyer activity.
Let their marketing spend create the local attention. You turn that activity into your own listing opportunities and income.
When a property is newly listed or sold in your farm area, ListingsIntel gives you the signal to run your 10 10 20 around it — letterbox drops, door knocking, SMS, email, or whatever suits your market — while the event is still fresh.
A reason to talk about their street
Update surrounding owners about activity nearby, and find out who else may be considering a move.
A fresh result to discuss
Offer nearby owners an updated view of what their own property may now be worth.
What each signal may mean, and what may follow.
None of these are certainties. They are the events worth knowing about while they are still fresh.
Newly listed
A property has just come to market in your farm area.
- What it may mean
- Immediate local interest, buyer activity, and a reason for surrounding owners to pay attention to the market.
- Possible opportunity
- Run your 10 10 20 around the property and use the listing as a relevant reason to approach nearby owners.
Recently sold
A property has just sold in your farm area.
- What it may mean
- Nearby owners have a fresh, highly relevant result and may be reassessing their own value or plans.
- Possible opportunity
- Use the result as your 10 10 20 trigger and create appraisal conversations around the sale.
Withdrawn
The property has been through a campaign but is no longer advertised.
- What it may mean
- The owner hasn't sold, circumstances may have changed, or they may be reconsidering their strategy.
- Possible opportunity
- Approach the owner, build a relationship, or match the property with an existing buyer.
Stale listing
The property has stayed on the market longer than expected.
- What it may mean
- Vendor motivation, pricing expectations or satisfaction with the campaign may be changing.
- Possible opportunity
- Monitor it, understand the property, and be ready if an appropriate moment to make contact develops.
Price change
The advertised price has changed.
- What it may mean
- The seller's expectations or level of motivation may be shifting.
- Possible opportunity
- Review the campaign history and judge whether it creates a prospecting or buyer-matching opportunity.
Auction passed in
The property failed to sell under the hammer.
- What it may mean
- The seller may still be highly motivated, but the campaign has not produced the required result.
- Possible opportunity
- You may already know a suitable buyer, or it may open a future relationship with the owner.
Probate & estate events
An estate related event has been identified.
- What it may mean
- A property could eventually need to be sold, transferred, managed or dealt with by the estate.
- Possible opportunity
- Research the circumstances carefully and determine whether an appropriate, respectful approach exists.
The seller has spent months and thousands trying to sell. Then you appear with a genuine buyer.
That is a very different conversation from a generic prospecting approach.
Experience helps you use it.
ListingsIntel doesn't dictate how you approach an opportunity. Direct contact, an SMS, an email, a carefully written letter, a door knock — or research it first and make contact later.
Early subscribers have access to practical guidance from an experienced real estate agent who has spent more than 30 years listing, negotiating and selling property.
We don't just provide information and leave you wondering what to do with it. We provide the intelligence. You build the relationship.
- Prospecting approaches
- Letters
- SMS messages
- Email approaches
- Door knocking
- Conversation preparation
- Buyer matching
- Follow-up sequences
- Objection handling
- Role play
- Database workflows
- Daily prospecting routines
The outcome
Works alongside the tools you already use.
Your CRM tells you
Who do I know?
Property data tells you
What do I know about the property?
ListingsIntel tells you
What's just happened, where is the opportunity, and what should I investigate next? Then you decide the best way to act.
What agents ask us.
The short answers. Everything here is covered in more detail further up the page.
What does ListingsIntel actually do?
How is this different from my CRM or the property data I pay for?
Do I have to wait for someone to want to sell?
Does every signal turn into a listing?
What can one alert actually be worth?
Can I use other agents' listings?
What if I do not know what to do with a signal?
You do the prospecting. We provide the intelligence.
And when you need help turning that intelligence into an opportunity, you'll have an experienced property professional there to help.
Start your free trialChoose your area
Select the suburbs or patch you want to monitor.
See the signals
Listings, sales, price changes, stale campaigns, withdrawals, relistings, auctions and probate activity.
Start prospecting
Turn relevant market activity into timely conversations with property owners.